A
VERY RARE
PUDDIN’ INDEED

MAGIC PUDDING

In collaboration with the family of artist, Norman Lindsay and the State Library of NSW, Southern Wild Co has cooked up a magical slice of Australian Christmas served up in whisky tinted glass with spicy notes of baked citrus, cardamon and cloves. Think cheeky puddings and childhood memories wrapped in warm aromas of sandalwood and vanilla.

Our Inspiration

Norman Lindsay’s, The Magic Pudding, the beloved Australian children’s classic of a grumpy, talking pudding called Albert and his fantastical human and animal friends.

The Scent Story

RED MANDARIN / CARDAMON / WHISKY

Spicy notes of baked citrus, cardamon and cloves underpinned by warm aromas of sandalwood and vanilla.

Characters from Norman Lindsay's children's book The Magic Pudding used for the Southern Wild Co Limited Edition Magic Pudding candle.

The Art

THE MAGIC PUDDING / NORMAN LINDSAY

A black and white photograph of artist Norman Lindsay, taken by Harold Cazneaux in 1920

Aussie kids want to read a story ‘about fighting and eating’ over some European whimsey about fairies!

NORMAN LINDSAY

Cover of the original book, The Magic Pudding by Norman Lindsay

The Story

THE MAGIC PUDDING / NORMAN LINDSAY / 1918

In Norman Lindsay’s ‘Magic Pudding’, the wonderful koalas Bunyip Bluegum and Uncle Wattlebery represented a new society, one that was rich in the extreme. The Magic Pudding, Albert, represented everything this country had to offer and it appeared it would never run out. The inexhaustible cut-and-come-again pudding, a land of plenty, a land of abundance, a land which had so much promise and still does.

Learn more about how an idea for a children’s book that stemmed from a bet was cooked up to become a much-loved Australian children’s literary classic.